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2021.04

Shanghai, China

Client: OSK

In April 2021, the Mercedes-Benz Global New Car Launch at the Shanghai Ship Pavilion focused on 'green and sustainable development,' highlighted by Mercedes-EQ Night's unveiling of three new electric vehicles, signifying the brand's pivot to modern technology. Digital FUN created an interactive visual experience using CNC lighting, RGB tubes, and a light ball power matrix, orchestrating an interplay of light and shadow that complemented the event's musical performances and elevated the overall atmosphere.

Mercedes-EQ Night

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